Posts Tagged ‘Communication’

Non Verbal Communication

May 31, 2012

It is widely known and many coaches, trainers and writers have time and again told us the importance of effective communication. If the communication is not effective the desired objective is not met with, which results in wastage of time, energy and money.

Let us first understand what is communication? : Communication is the transfer of stimuli or the information from the transmitter (a person who has the information) to the receiver (a person who the information is directed at).

There are essentially 3 types of communication: Verbal, Written and Non- Verbal. The impact each one of these types have on the receiver is 7% written, 38% verbal and a whopping 55% is due to Non-Verbal communication.
The first two forms are pretty well known and extremely well used and understood to a large extent. Non- Verbal communication is the most underutilised and not honed properly.

All kinds of communication, which is neither spoken nor written is termed as Non-verbal Communication.
It is not a substitute for verbal communication. It actually enhances the verbal communication if used properly and in line with the context of the meeting.

Personal Appearance, Facial Expression, Posture, Gesture, Eye Contact and Touch are all part of Non Verbal communication. Along with these the personal appearance, the Attire, use of deodorants, perfumes used and tangible accessories like chains, bangles, bracelets, cuff links, ties etc also become an integral part of this very important process. The type of accessory to be used or awareness of body odour is as important as what you speak or write to the client (receiver). This will either make or break the deal.
In any form of communication, Eye Contact is extremely important along with the Body Posture. This is so because it complements what you wish to convey. Eyes and posture convey whether you are honest, interested, bored or cut-off from the conversation (communication process).

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